While employers will certainly be looking for specialized skills in their industries, there are some general skills all job seekers should list on their LinkedIn profiles to get hired. Here are just a few of the most important skills to list to get noticed online.
1. Social Media
Over the last few years, the shift to social media for businesses has been huge. Nearly every company is looking to integrate Twitter, Facebook, and Instagram into the business model—but not everyone knows how to run these accounts successfully. It takes creativity and a lot of dedication to rise above the pack in today’s social media age.
If you know the ins and outs of social media, you need to brag about it on your LinkedIn profile. This doesn’t mean listing the fact that you “have a Facebook profile”—employers are looking for job seekers who have experience running the business pages, including creating ads, reviewing metrics, and responding to incoming queries.
2. Project Management
Project management is an often-overlooked skill on LinkedIn, but it’s a key part of almost any job on the market today. Overseeing a project from beginning to end and being able to provide examples of your work is desirable to employers looking to make a hire, especially if you took a leadership role in the project.
If you don’t have experience working in the field, list the projects you worked on in school as a way to show off your employable skills. LinkedIn provides an area for you to upload samples of your work.
3. Communication and Collaboration
The ability to communicate with others and collaborate with them is the key to a productive office environment. Therefore, employers are always looking for job seekers who can demonstrate their successes in these areas.
On LinkedIn, providing successful examples of teamwork-based assignments can help you get hired. Job seekers should outline their previous experiences working in different types of working environments with diverse people—and be prepared to explain these further during the interview.
4. Microsoft Office
Nearly every business runs on Microsoft Office, so it’s always a good idea to outline your experience working with each of its applications. Being able to use Word is one thing, but mastering spreadsheets in Excel can take a bit more effort—so employers are always looking to add experienced individuals to their teams.
5. Customer Service
No matter which industry you’re looking to work in, customer service skills are always critical. They indicate the ability to work through tough situations, they show experience with client/customer relationships, and they can be a good way to demonstrate your ability to prioritize and work under pressure.
With customer service skills under your belt, employers will be more likely to take your resume seriously, especially for a job that involves interacting with clients on a regular basis—such as in banking, sales, or IT support.